Agave + Ford

Sr. AD: Colleen Hill / ACDs:  Tara Bassardet & Brad Jendza / CD: Anita Salomon 

Agave has been used to make tequila for hundreds of years. Now, Ford Motor Company and Jose Cuervo are giving leftover agave fibers a second chance to shine – as plant-based plastic. To announce the partnership, we created this lighthearted yet educational story of the agave's journey from farm to car.

 
 
 

Dramatic Entrances

Sr. AD: Colleen Hill / Sr. CW: Lana Goodrich / CDs: Julio Desir & Tony Wolski

A series of YouTube Pre-roll spots to introduce the stunning design of the Ford Fusion.

 
 
 
 

Car Stories

Sr. AD: Colleen Hill / Sr. CW: Jenna Przybycien / CD: Anita Salomon 

Series of short, fun animations that tell the stories of life in and around cars from everyday people.

 
 

Chevy Website Photography

Art direction of images for the 2014 North America launch of the Chevrolet SS and the mid cycle enhancement on the 2014 Camaro. Images used on Chevrolet.com and in the SS and Camaro catalogs.

 
 

Mother’s Day Dream Car

Sr. ADs: Colleen Hill & Sarah Bills / CD: Anita Salomon / Photography: Dave Cilibraise

Just ahead of Mother's Day, Ford asked kids to describe what features their Mom's dream car might have. With imaginations running wild, the kids relayed their concepts and illustrators brought the fantasy cars to life.

 
 

You know you’re from…

Sr. AD: Colleen Hill  / Sr. CW: Jenna Przybycien / Jr. AD: Nikki Roach / CD: Julio Desir

Series of geo-targeted memes created in collaboration with local photographers to show off the stunning design of the Ford Fusion.

 

#RoadToCollege Infographics

Sr. ADs: Colleen Hill & Alex Leonard / Sr. CW: Jenna Przybycien / ACD: Nick Allen / CD: Anita Salomon

Series of Back To School Infographics distributed through social and paid media.

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