#BestFriendDay and #NationalDogDay
Sr. AD: Colleen Hill / CW: Jenna Przybycien / ACD: Adam Burkett
Ford celebrated canines in a big way in 2015. On National Best Friend Day we created a video about rewarding our doggy best friends with something they really love: car rides.
Twitter Reviews
Perhaps the best part of the campaign: we invited adoptable and dogs to review the 2016 Ford Fusion. We geo-targeted these pups' reviews within the region they were from to help them find forever homes.
Buzzfeed
We rounded out the day with two fun Buzzfeed lists: If Dog Breeds Were Backseat Drivers and 15 Questions to Ask Your Dog on Your Next Road Trip.
